New Markets and Market Entry Strategy Planning

We help you assess potential and existing markets for your products and services, using the most modern tools and techniques available including:

Prior to product launch research: Brand name testing, Positioning research, Segmentation research, price elasticity testing, sales forecasting, demand estimation, test marketing.

Post-launch research: Brand awareness, brand equity research, preference and product usage measurements with ad tracking, advertising research, customer satisfaction studies, distribution channel audits, mystery shopping, online panel store audit, Internet Strategic Intelligence, Marketing effectiveness and analytics, etc.

Competitive Intelligence research: pre or post product/service launch.

We use our research to support prompt and targeted market entry and revenue generation through sales, distribution contracts, partnerships and licensing agreements.

We manage contracts with Governments including the US Federal government through GSA contracts and sub-contracting agreements with tier 1 Government Contractors.

Contact us to discuss your needs and how we can assist your efforts!

Our research partners: www.eleanoreaton.com